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News Release:

Visa Marks Financial Literacy Month by Reaching Ten Million People Globally with Financial Education

The Financial Services Roundtable Presents Visa with the 'Leadership in Financial Literacy Award'

New York, NY – April 27, 2010 – As part of its ongoing commitment to expanding the scope and reach of financial education globally, Visa Inc. (NYSE: V) today announced that its award-winning financial education program has reached 10 million people worldwide in the last two years.

To note this accomplishment and to help mark April as National Financial Literacy Month, today Visa executives rang the opening bell of the New York Stock Exchange (NYSE). Visa was joined at the bell ringing by The Financial Services Roundtable who presented Visa with the 'Leadership in Financial Literacy Award.' In 2009, Roundtable member companies completed over 26,000 financial education programs, instilling thousands of consumers with the knowledge of personal finance. Representatives from Junior Achievement of New York, Teach for America and the YMCA also participated.

"We believe that the most important financial tool is knowledge," said Douglas Michelman, Global Head of Corporate Relations, Visa Inc. "Reaching 10 million people around the world with financial education is a significant milestone and we plan to double that number in the next three years."

Last September, Visa made a commitment at the Clinton Global Initiative annual meeting to reach 20 million people with financial education worldwide by May 1, 2013.

"NYSE Euronext is proud to be part of Visa's financial literacy initiatives," said Duncan Niederauer, CEO, NYSE Euronext. "Visa and NYSE Euronext share a strong commitment to financial literacy and to reaching working Americans in innovative ways."

"Visa is an industry leader in promoting financial literacy awareness," said Steve Bartlett, President and CEO of The Financial Services Roundtable. "Innovative games like Financial Soccer allow for financial literacy to expand beyond education, and become an interactive and technology-enhanced experience."

Throughout Financial Literacy Month, the Roundtable and its member companies are leading financial literacy projects across America. These projects are part of the Roundtable's Community Service 2010 initiative, which has a year-round focus on financial literacy. The Roundtable and its member companies have committed resources to ensure Americans have the financial tools and resources they need to make important personal financial decisions.

Helping power Visa's success is Financial Soccer, a free, multi-lingual video game launched in September 2009 that combines the world's most popular sport with an award-winning financial literacy curriculum. Over the past seven months leading up to the 2010 FIFA World Cup™, Financial Soccer, has been rolled out in 30 countries including the United States.

NYSE Euronext worked with Visa to incorporate stock market related content into Financial Soccer and now uses the game as part of its financial literacy outreach with teachers across the country. The game is available at and has already been used 1 million times.

About Practical Money Skills for Life
Financial Soccer is part of Practical Money Skills for Life, Visa's free, award-winning, financial education program. The program contains comprehensive money management resources and lesson plans tailored for use at home and in the classroom.

Financial Soccer comes on the heels of Visa's financial literacy video game developed with the NFL and NFL PLAYERS. That game, Financial Football, has been distributed by 25 state governments to every public high school in those states.

About Visa Inc.
Visa is a global payments technology company that connects consumers, businesses, financial institutions and governments in more than 200 countries and territories to fast, secure and reliable digital currency. Underpinning digital currency is one of the world's most advanced processing networks – VisaNet – that is capable of handling more than 10,000 transactions a second, with fraud protection for consumers and guaranteed payment for merchants. Visa is not a bank, and does not issue cards, extend credit or set rates and fees for consumers. Visa''s innovations, however, enable its financial institution customers to offer consumers more choices: Pay now with debit, ahead of time with prepaid or later with credit products. For more information, visit

About The Financial Services Roundtable
The Financial Services Roundtable represents 100 of the largest integrated financial services companies providing banking, insurance, and investment products and services to the American consumer. Member companies participate through the Chief Executive Officer and other senior executives nominated by the CEO.

Roundtable member companies provide fuel for America's economic engine, accounting directly for $74.7 trillion in managed assets, $1.1 trillion in revenue, and 2.3 million jobs.

Angela Waugaman
Phone: Tel: +1 703-683-5004, ext. 133,

For The Financial Services Roundtable
Elise Brooks
Phone: Tel: +1 202-589-2427 Email:

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