Financial Literacy for Everyone
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Research

Practical Money Skills periodically conducts research on a wide array of topics related to financial literacy and money management. View full graphical presentations of the surveys in these quick downloads.



Tooth Fairy Tightens Purse Strings: Down 8% from 2013

This year, the going rate for a tooth in America is $3.40 – an 8% drop from the 2013 average ($3.70) after three years of consecutive growth, according to a new nationwide survey conducted by Visa Inc.

Download 2014 Tooth Fairy Survey PDF (1.4M)


Prom Spending Falls 14% to $978 in 2014

American households with teens are reining in spending this year on prom at only $978, according to a new nationwide survey released by Visa Inc.

Download 2014 Prom Survey PDF (2.97M)


Visa Survey Shows Americans Spending $936 Eating Lunch Out Per Year

On average, Americans who eat lunch out spend $936 per year, with the South leading in the amount spent per week and the Midwest proving the thriftiest.

Download 2013 Lunch Spending Survey (2.7M)


Visa Survey Shows Tooth Fairy Leaving 23% More in 2013

Tooth Fairy spending is skyrocketing and shows no signs of slowing down. Visa’s national survey found that respondents are leaving an average of $3.70 per lost tooth, compared with last year’s $3.00.

Download 2013 Tooth Fairy Survey (1.6M)


Visa Survey Shows Independence Day Spending Up 58% in 2013

Independence Day is quickly approaching and according to an annual survey by Visa, Fourth of July spending will be up 58%. This year, the Visa survey found that respondents planned to spend significantly more at an average of $300.

Download 2013 Independence Day Spending Survey (97 KB)


Prom Spending Climbs Second Straight Year

A new survey released by Visa Inc. shows that Americans continue to spend more than ever before on high school proms. The national survey finds that families with teens will spend an average of $1,139 on prom – a 5% increase over last year.

Download the 2013 Prom Survey PDF (620 KB)


Visa's International Barometer of Women's Financial Literacy

Visa has released a new version of the International Barometer of Women's Financial Literacy. The purpose of the study is to gauge the strength and weaknesses of financial education worldwide in order to identify opportunities for improvement. Visa conducted a survey with 25,000 participants in 27 countries in 2012.

Download the International Barometer of Women's Financial Literacy PDF (719 KB)


Holiday Panic Shopping Hits U.S. Consumers

A new survey released by Visa Inc. shows that 73% of consumers still haven’t finished shopping for Christmas gifts. These last-minute shoppers will spend an average of $304 in the final days leading up to Christmas.

Download 2012 Holiday Panic Shopping Survey PDF (620 KB)


New Tooth Fairy Survey Shows Spending Rebounds, Up 15%

A survey released by Visa, Inc. shows that the Tooth Fairy is leaving an average of $3.00 per tooth this year, which is an increase of $0.40 over the $2.60 left for each pearly white in 2011.

Download 2012 Tooth Fairy Spending Survey PDF (156 KB)


Penny Pinching Patriotism as Americans Cut Spending on Independence Day Celebrations by 12%

A new survey released by Visa Inc. shows Americans are cutting back significantly on their spending for 4th of July activities this year, with spending dropping 12% to an average of $191, compared to $216 in 2011.

Download Independence Day Spending Survey PDF (270 KB)


Global Financial Literacy Barometer Released by Visa and Kiplinger's at Summit

At the sixth annual Summit in Chicago today, Visa Inc. and Kiplinger's Personal Finance Magazine released the results of financial literacy surveys conducted in 28 countries. The Barometer provides fascinating insight into the personal finance strengths and weaknesses of nations worldwide. At the event, Kiplinger's Editor Janet Bodnar shared details of the findings.

Download the Financial Literacy Barometer PDF (860 KB)


Visa survey shows that prom spending surges by 33% nationwide

Despite a sluggish economic climate, Americans are spending more than ever on high school proms, according to a study by Visa Inc. The national survey showed that families with teens will spend an average of $1,078 on the prom–a 33.6% boost over last year.

Download the 2012 Prom Survey PDF (216 KB)
View the video from Nightly Business Report


West & Midwest Tooth Fairy Paying More Says Visa Inc. Survey

A 2011 Visa Inc. survey discovered that even the Tooth Fairy is not immune from the country's lingering economic challenges, leaving an average of $2.60 per tooth, a 40 cent decrease from last 2010's $3 per tooth. Even with a diminished payout, the Tooth Fairy continues to loom large, with 90% of American children under the age of 12 getting a visit from the popular cuspid collector.

Download the 2011 Tooth Fairy Survey PDF (288 KB)


Visa Inc. Survey: No Economic Recovery for Valentine's Day – Americans Spending Less this Year

Love is on a budget in 2012, with a new survey by Visa Inc. finding that Americans will spend less on Valentine's Day gifts, flowers, dining and other items this year. Americans plan on spending $117 this Valentine's Day, down 3% from $121 in 2011.

Download the 2012 Valentine's Day Spending PDF (144 KB)


Visa Inc. Survey: Credit Score Myths Run Rampant

As the Super Bowl approaches, a Visa Inc. survey finds that the average American hosting a Super Bowl party plans to spend $118.80 on food, beverages and more-almost identical to last year.

Download the 2012 Super Bowl Spending Survey PDF (265 KB)


Visa Inc. Survey: Credit Score Myths Run Rampant

Despite the importance of credit scores impacting everything from the ability to get a home loan to being hired for a job, a new Visa Inc. survey finds that many Americans don't know what determines a credit score.

Download the 2011 Visa Credit Score Survey PDF (492 KB)


Tooth Fairy Feeling Economic Pinch, Visa Inc. Survey Finds

A recent Visa Inc. survey discovered that even the Tooth Fairy is not immune from the country's lingering economic challenges, leaving an average of $2.60 per tooth, a 40 cent decrease from last year's $3 per tooth.

Download the 2011 Tooth Fairy Survey PDF (288 KB)


Independence Day Survey 2011: Americans will Spend an Average of $216 Celebrating

A new survey released by Visa Inc. shows that Americans will spend an average of $216 on travel, food, beverages, entertainment, fireworks and other items over the Fourth of July holiday. The survey showed that men expect to spend substantially more than women.

Download the 2011 Independence Day Survey PDF (380 KB)


Father's Day Survey 2011: Mom and Dad 'MIA' on Teaching Money Management?

Visa Inc. released a survey that shows that less than half of Americans learned about personal finance from their parents. Just 25% of those surveyed said they learned money management skills from their mothers, and 22% from their fathers.

Download the 2011 Father's Day Survey PDF (232 KB)


High School Proms: The New Budget-Buster

Visa Inc. released a survey showing that the average American family with a high school student attending the prom will spend $807 – a surprisingly large number.

Download the High School Proms: The New Budget-Buster PDF (700 KB)


Improving American's Financial Literacy: Educational Tools Work

Visa Inc. released the results of a study showing that college students who took an online tutorial on the wise use of credit before being issued a credit card had dramatic improvements in their financial behavior.

Download the Improving American's Financial Literacy: Educational Tools Work PDF (700 KB)


82% of Americans Surveyed Agree: A Course in Personal Finance Should be a High School Graduation Requirement

April is financial literacy month and a new Visa Inc. survey conducted last week finds that 82% of Americans surveyed think a course in personal finance should be a high school graduation requirement. However, only four states currently have that requirement in place.

Download the Survey: Personal Finance Course Should be a High School Graduation Requirement PDF (192 KB)


2011 Visa Valentine's Day Survey

According to a new Visa Inc. survey, those planning on spending money for Valentine's day this year, will spend an average of $121 on gifts, flowers, dining, and other items. "Love hurts when you overspend on Valentine's Day," said Jason Alderman, Visa's senior director of financial education. "The key is to plan ahead and know what you can afford."

Download the 2011 Visa Valentine's Day Survey PDF (188 KB)


2011 Super Bowl Spending Survey

With Super Bowl XLV quickly approaching, a Visa Inc. survey conducted over the weekend finds that the average American hosting a Super Bowl party plans on spending $118 on food, beverage and other items, down from last year’s $144.

Download the 2011 Super Bowl Spending Survey PDF (188 KB)


2010 Gift Giving Survey

According to a survey conducted by Visa Inc., 42 percent of respondents plan to arrange a gift exchange among a group of friends, family or co-workers to only buy one gift for one person.

Download the Gift Giving Survey PDF (248 KB)


Visa Survey Finds 88% Overspend on Weddings

With wedding season in full bloom, Visa Inc. released the results of a study that showed 88% of married couples believe they overspent on some aspect of their wedding.

Download the Wedding Survey PDF (188 KB)


Limited English proficient consumers face barriers to financial literacy
May 2010

According to this U.S. government report to Congressional committees, consumers with a lack of proficiency in English are at greater risk of not understanding financial documents or the U.S. financial system. This includes about 5.5 percent of the total U.S. adult population based on the Census Bureau’s 2006-2008 Survey.

Download the Factors Affecting the Financial Literacy of Individuals with Limited English Proficiency report (1.1 MB)


Tooth Fairy Remains Alive, Well and Generous, Visa Inc. Survey Finds

The Tooth Fairy continues to loom large with American families, with 94% of children under 10 years old getting a visit from the popular cuspid collector, a Visa Inc. survey of parents has found.

Download the Tooth Fairy Research


95% of Education Professionals Polled in the UAE Want Financial Literacy Taught in Schools

An overwhelming number of education professionals polled in the UAE believe that basic financial literacy skills are essential for young people today and would like to see the fundamentals of money management taught in schools, according to a recent survey carried out by Visa, the leading payment solutions provider.

Read the Press Release


Geriatric Education
Financial Literacy: A Down Payment on Our Old Age

How informed are older Americans about key financial issues? A 2009 study by AARP indicates that at least half of the older persons in the U.S. are financially illiterate. Advances in online banking and the availability of financial advisors have separated even the most educated among us from management of our own finances. Read more about the study and empower yourself using key financial education resources.

Download A Down Payment on Our Old Age and access key resources.


Our Holiday 2009 Spending Survey is Out

Are consumers planning to reel in their spending this holiday season? Find out who’s spending what and how the numbers stack up against past holiday seasons.

Download the Holiday Spending Research 2009


How Much Will People Spend on Halloween This Year?

Americans love Halloween, and it shows. For those who celebrate it, this ghoulish occasion has become one of the year's most expensive holidays. Who spends the most? The results of this survey released by Visa Inc. might surprise you.

To see how New Yorkers are spending during the holiday, view the video.
Download the Halloween Spending Survey 2009 (108K PDF)


Early Intervention Education: Empowering the Wise Use of Credit

In a research initiative developed by Wells Fargo Card Services, results showed that first-time cardholders could substantially improve their use of credit by reviewing online lessons about credit usage.

In fact, first-time cardholders who reviewed the lessons had 43% fewer late payments and over-limit charges and 28% lower revolving balances compared to those who did not review the lessons.

Download more information on research results (123KB PDF)


How Much Do People Spend on Summer Vacation?

From those who never leave home to the mega-vacationers, this survey breaks down summer vacation spending by the numbers. The report also looks at gender differences, educational differences, and level of consumer debt as factors affecting vacation spending.

Download Summer Travel Survey (152K PDF)


Do Women Spend More than Men?
October 14-16, 2006

Who spends more during the holidays: men or women? Does your education level affect how much you spend during the holidays? Answers to these and other myth-dispelling insights in this month’s research report on holiday spending.

Download Holiday Spending Survey Results Summary (76KB PDF)


Savings Gender and Age Gaps: Young Women Will Spend Far More of Their Tax Refund, New Visa Inc. Survey Finds
April 26, 2007

Significant gender and age gaps exist when it comes to saving money. A new survey released today from Visa Inc. shows women between the ages of 18 and 49 will save far less of their tax refunds than any other group.

Download Savings Gender and Age Gaps (145K PDF)


Practical Money Skills for Life - A Proven Success
March 2004 – January 2005

A recent study conducted in Washington D.C. high schools, the curriculum and educational tools available on PracticalMoneySkills.com helped students increase from a grade of D to a grade of B in pre- and post-test comparisons.

More importantly, students showed results outside of the classroom,making better financial decisions and actively managing their money.

Download an in-depth presentation on this study (812KB)


New and Expectant Parents Financially Unprepared, REDBOOK / Visa Inc. Survey
September 6-16, 2005

New and expectant parents are not as financially prepared as they think they are, according to a new REDBOOK magazine / Visa Inc. survey. Results of the study show that while 76 percent of expectant parents said they feel financially prepared, 41 percent of new parents, in hindsight, admit they were not.

Download Baby Budgeting Survey Results Summary (91K PDF)

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